Modernizing the customer experience at BCF: a successful first step

The Banque Cantonale de Fribourg is a major Swiss financial institution that counts 489 employees and 27 branches. Its business philosophy is reflected in its values proudly stated on its website: Competence, Commitment and Efficiency. Competence is translated into an incentive to innovate and create; commitment must be understood in terms of the local economy, ecology, and social responsibility; and finally, efficiency is not just a promise made to customers but lies at the heart of employees’ daily concerns.

As part of its commitment to customer efficiency, the Banque Cantonale de Fribourg has recently implemented a pilot installation of our solutions in one of its branches. This first phase, successfully completed, has tested a reception management system designed to improve the customers waiting comfort. This innovative project can be installed in other branches and, potentially, tailored to the local needs.

At the heart of this initiative is the Keo kiosk that allows the customers to quickly take a ticket and take a place before being called to a counter. 3 counter displays, LCD DISPLAY type, have been installed to enable visual call of the tickets number.

This installation, that we can describe as simple, offers a clear and efficient approach to organize the customers wait. The Keo kiosk makes ticket taking seamless, while LCD DISPLAY provide real-time information about the numbers called.

The installation has also introduced the possibility for the customers to wait seated, transforming the traditional standing wait into something more comfortable.